The 4 Verticals of Visitor Management

June 30, 2020

As we looked at the visitor management industry, identified 160 companies, and talked to a handful of industry experts, it became clear there are four verticals the solutions all fall beneath. They are, and we describe them as (in no particular order):

1. Enterprise 

Corporate Lobby: Primarily focused on the office and lobby experience. A system that organizes the front desk experience and expands from there to workflows, data, notifications, and much more.

Corporate Campuses: An operating system for an enterprise or corporate campus that looks at full-service offerings extending beyond the single location, single users, workflows, and more. The features include the ability to manage security huts, multiple entrances, many buildings, watchlists, ID scanning, and site/building specific maps. This vertical includes corporations, medical, oil and gas, multi-tenant enterprises, and more.

2. Education

The system focuses on employees, faculty, students, visitors, contractors, and anyone coming to or on a school K-12, colleges, and universities.

3. Residential

Residential Gated Communities: This vertical concentrates on gated communities with entries and exits.

Multifamily Dwellings: This vertical focuses on low, mid, and high rise dwellings.

4. Highly Sensitive and Regulated Facilities

This vertical center is on anywhere people entering must have their presence managed and their identity verified. Location examples are healthcare (hospitals and aged-care facilities), embassies, banks, R&D facilities, construction, and manufacturing.

We will also create an "other" bucket just in case.

Up next: the criteria and features that matter in each vertical.

Lee Odess

I've worked as an Entrepreneur and an Integrator (founded E+L+C), for a multinational billion dollar manufacturer in the lock and access control industry (Allegion), as an Executive of a start-up who pioneered the IoT/smart lock/smart physical access control industry (UniKey), and as an Executive with the first cloud based physical access control manufacturer (Brivo). I put all those years together to form a Growth Studio focused on business creation in the CRETech, proptech and smart home markets for small to large companies in the security, access control and IoT industry.

Labeled as an uber-networker by the Washington Post, Lee Odess has over 18 years starting, building and leading businesses with an exceptional track record for sales growth and marketing effectiveness.

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